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Showing posts with the label luxury goods

Kadena project spotlight the DNA, Database of Native Assets, a blockchain-based platform, built on Kadena, that helps brands combat counterfeiting and build trust with their customers. 

Kadena builds technology that makes blockchain work for everyone. Its ecosystem also powers real-world use cases for enterprises and entrepreneurs, providing the security of Bitcoin, virtually free gas (transaction fees), unparalleled throughput, as well as Pact – a secure smart contract language with built-in bug detection. Founders of Database of Native Assets Abraham Milano ,  Adam Joannou  &  Douglas Jakobi co-founded DNA in 2021. As a token-based bridge between the physical and digital worlds that allows creators to mint their own branded DNA tokens. It also proves their product’s provenance and authenticity, reducing counterfeiting risk in the process. Question and answer portion with Abraham and Adam 1. How do you explain DNA in simple terms? ANS: Database of Native Assets (DNA) is a blockchain platform that bridges the physical and digital worlds. With DNA, brands can tokenize their physical products , to fight counterfeiting , empower a safer & more reliable onl...